If you own a business in today's modern world, you know that it's no longer a question of whether you have an online presence or not. It's now a matter of what that online presence is. You need to know how people perceive your brand and whether that perception matches the one you want established. It's not wise to just let things fall where they may when your online reputation is involved. Businesses can't just let other people determine what their brand is, they should be the one on top of it controlling the narrative.

One of the most important assets of any small business is its reputation - stakeholder opinion can be a driving force when it comes to establishing the value of your brand in the marketplace. As consumers continue to enjoy unlimited access to information and unprecedented freedom of expression online, it seems that Reputation Management has taken on a heightened level of importance for small business owners.

In 30 days, we shut down 100 copycat websites for Kayla Itsine's (founder of Sweat.com and one of Australia’s top fitness influencers). In this case study, I’m going to show you exactly how we did it. (step-by-step).

An article posted attacking you as a person, whether or not these statements are true, can be extremely damaging to your reputation. Imagine applying for a job and your recruiter seeing an article written about you by someone who had the intention of bringing you down. This would not only hurt your application but also perhaps be scrapped altogether because of how important an online reputation is.

Managing to separate and maintain their public and private life is one of the many habits that stars need to develop. One of the many downsides of being a celebrity is that it’s much harder to maintain their privacy. Because of this, they’re more prone to threats and attacks from malicious individuals who want to dig through their personal life.

Regardless of how or why you have a video on Pornhub without your consent, it can be damaging not just to your social life but also to your career opportunities. Thankfully, there's a process you can follow to take these clips down.

The Internet has opened a world of convenience for the modern consumer, yet it could turn into a cruel space when you gain negative feedback. With just a simple comment from a customer, your online brand can crumble - don’t let this happen to you. Click here to find out our 5 tips on how you can solve these issues.

The internet is a place where you can find almost anything you can think of. Because your privacy can be compromised in the online world, it's always better to be extra cautious when posting things on the web—especially on your social media profiles! Each post you make reflects you, your job, your beliefs, and your identity. Whether it’s to safeguard your reputation or your identity, it’s crucial to always stay on top of the information posted about you online.

You would not turn in a resume or cover letter without proofreading it, so why should you forego scanning your online footprint? Be aware of what is online about you—look for your name on major search engines like Google, Bing, and even YouTube. Seek help from friends and family as well; ask them to search for you and see what comes up. Click here to get our top tips on reputation management!